DO
THINGS
Cheetos
Cheetos® Pants
For decades, humans have struggled with the most profound question: what do we do with our Cheetle®-covered fingers? We solved it, with Cheetos® pants: trousers made of the exact shade of Cheetos®.
Sold out in record time, the pants stood out, while the Cheetle® blended in.
AGENCY: Impact BBDO UAE, BBDO New York, Almap BBDO
